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Episode 1
Introduction
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How To Start Youtube Advertising - Introduction - Inhaltsangabe:

This is a short introduction to this Youtube advertising course with an overview of why you want to start advertising on Youtube and what exactly are your going to learn in this course.
Episode 2
How To Create Your First Campaign
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How To Start Youtube Advertising - How To Create Your First Campaign - Inhaltsangabe:

During this video you will learn step-by-step how to setup your first Youtube ads campaign
Episode 3
How To Link Your Youtube Channel To Your Adwords Account
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How To Start Youtube Advertising - How To Link Your Youtube Channel To Your Adwords Account - Inhaltsangabe:

During this video you will learn how to properly link your Youtube channel to your Google Adwords account. Youtube uses the Google Display network for video advertising.
Episode 4
How To Setup Targeting Groups
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How To Start Youtube Advertising - How To Setup Targeting Groups - Inhaltsangabe:

This video discusses how to setup targeting groups for your ad campaigns.
Episode 5
Using Negative Targets
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How To Start Youtube Advertising - Using Negative Targets - Inhaltsangabe:

For your video ad to show in the right places you may want to add negative targets, otherwise you will be spending money on ads that show to the wrong people.
Episode 6
Types Of Video Formats
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How To Start Youtube Advertising - Types Of Video Formats - Inhaltsangabe:

In this video you will learn the correct video formats to use for your Youtube ads
Episode 7
Using Call-To-Action Overlays
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How To Start Youtube Advertising - Using Call-To-Action Overlays - Inhaltsangabe:

Linking your Youtube account to your Google Adwords account gives you the benefit of call-to-action overlays on your video ad. This video will show you how to set them up and in what context they appear.
Episode 8
How To Use The Estimation Tool
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How To Start Youtube Advertising - How To Use The Estimation Tool - Inhaltsangabe:

The estimation tool when properly used gives you an idea of the audience volume for your video ad, and you can make adjustments accordingly
Episode 9
How To Copy Campaigns, Ads And Targeting Groups
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How To Start Youtube Advertising - How To Copy Campaigns, Ads And Targeting Groups - Inhaltsangabe:

In this video you will learn how to easily copy your campaigns, ads and targeting groups
Episode 10
How To Apply Content Label Exclusions
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How To Start Youtube Advertising - How To Apply Content Label Exclusions - Inhaltsangabe:

In this video you will learn how to apply content label exclusions for your Youtube advertisements
Episode 11
How To Measure Ad Performance
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How To Start Youtube Advertising - How To Measure Ad Performance - Inhaltsangabe:

In this video you will learn how to measure the performance of your video ad and make adjustments accordingly
Episode 12
How To Generate Reports
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How To Start Youtube Advertising - How To Generate Reports - Inhaltsangabe:

In this video you will learn how to generate reports for your Youtube ads
Episode 13
How To Generate Placements Reports
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How To Start Youtube Advertising - How To Generate Placements Reports - Inhaltsangabe:

Placement reports will tell you exactly where your video ads are showing and if you find a placement inefective then you can exclude that placement from your campaign.
Episode 14
Understanding Tabs, Segmentation and Filters
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How To Start Youtube Advertising - Understanding Tabs, Segmentation and Filters - Inhaltsangabe:

This video is important. Understanding segmentation will help you optimize your video ad campaign.
Episode 15
Tips For Optimizing Your Video Ad Campaign
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How To Start Youtube Advertising - Tips For Optimizing Your Video Ad Campaign - Inhaltsangabe:

These are the most important tips for optimizing your Youtube ad campaign
Episode 16
How To Use Remarketing
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How To Start Youtube Advertising - How To Use Remarketing - Inhaltsangabe:

Youtube lets you use remarketing for your video ads. Remarketing can boost your ROI bigtime and we strongly advise you to use it in your marketing.
Episode 17
How To Setup Your Payment Method
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How To Start Youtube Advertising - How To Setup Your Payment Method - Inhaltsangabe:

In this short video you will learn how to properly setup your payment method for your advertising campaigns.
Episode 18
How To Update Your Billing Information
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How To Start Youtube Advertising - How To Update Your Billing Information - Inhaltsangabe:

This video shows you how you can update your billing information.
Episode 19
Conclusion
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How To Start Youtube Advertising - Conclusion - Inhaltsangabe:

Let's recap what you have learned from this Youtube advertising course.

How To Start Youtube Advertising - stream

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Original Titel How To Start Youtube Advertising
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Angelegt 2016-06-10